PayPerClick recognise that most SME's don't have the budgets to employ an online marketing agency or in-house team member to manage their campaigns. PayPerClick can assist SME's whether you are a first timer - or already have a campaign setup and running and offer Google Adwords Course's and Customised Consulting.
The learning curve to using Adwords can be steep and many small business have already tried unsuccessfully to establish a good revenue model with Adwords.
SME Adwords Challenges
- Finding the time to learn how to setup and manage the campaigns as well as run their business.
- Finding the right keywords that not only drive traffic but also customers.
- How to compete with the big players with the big budgets.
- How to setup Conversion Tracking and Google Analytics.
- How to get a positive Return on Investment from Advertising spend.
Google Adwords 1 Day Course
PayPerClick have developed a 1 Day Google Adwords Course specifically to assist SME's with the setup, management and performance maximisation of Google Adwords. Key concepts covered include:
- Google Adwords Setup
- Campaign Settings
- Keyword Selections
- Google Search Network
- Google Content/Placement Networks
- Understanding CPC and Bidding Strategy
- Conversion Tracking
- Performance Analysis
- Identifying Barriers
- Eliminating Waste
- Reporting and Optimisation
- What not to do - Lessons learnt.
Cost: $695 ex GST - includes lunch & courseware
Location: Sydney CBD
For further information or to book your Google Adwords Session today, call +61 2 9970 8503 or email
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